The Business travel industry especially in India as also in the wider Asian region do not have high quality granular data that offer insights into the actual market dynamics.
ProKonsul® Research intends to develop a portfolio of syndicated research that examines & presents the market reality. Buyer behaviour & preferences are analysed in detail to illustrate trends, attributes and decision drivers.
Mandated research is conducted with key partners to develop segment specific analysis and knowledge.
This creates a reservoir of intelligence, for the business travel industry.